Advanced Training Systems LLC, (“ATS”) the industry leader in self-paced driver training simulation systems, announces that it has appointed Enrique Mar, Jr as Chief Operating Officer. ATS provides simulation and training processes to the truck driver training world and the trucking industry. Mr. Mar brings many years of experience in development, manufacturing and content innovation in the industry in the US, Mexico and Latin America.
Mr. Mar comes to ATS with a long history of experience commencing with his position as master distributor for I-Sim/GE Capital Driver Development (“GEDD”) in Mexico where he was directly responsible for the sale and integration of simulator systems. Upon L-3’s acquisition of GEDD, Mr. Mar’s company, IMX-Ideas initiated the process of developing a simulator platform that would allow ample flexibility in the sharing of components across various simulation platforms (car, truck, bus, motorsports) allowing for reduced assembly cost(s). These components and assemblies improve the end user’s experience and produce successful training on the simulator systems by reducing/eliminating Simulator Associated Sickness (SAS). Until these developments, SAS has been one of the biggest reasons for resistance to simulator training, along with its high cost. “The key to successful driver training via simulation…” commented Mr. Mar, ” is affordability and accomplishing the “end users” goals and objectives”.
Upon appointing the newest COO of ATS, John E. Kearney, CEO, commented, “I’m delighted that Mr. Mar has joined us in this official capacity. We look forward to increased success with Mr. Mar’s leadership and vision”.
ATS is the singular driver training Simulator company today holding US Patents on its TransMaster™ Transmission, Glass Dashboard and Adaptive Training with further patents pending. Unique and exclusive to ATS Simulators, these components have shown that the driver training process of the novice driver is possible without the need of a human instructor. Thus, allowing human instructors to concentrate on the actual, “Behind the Wheel” training on the roads and highways.