St. Petersburg, FL – ATS is set to introduce its patented simulator technology at the ExpoTransporte in Guadalajara, Mexico from November 18 – 20, 2015. This leading-edge technology will enable Daimler/Freightliner to take a green approach to product sales.
Daimler/Freightliner has ordered a customized simulator to more effectively demonstrate to potential customers the capabilities of their unique product solutions. Daimler/Freightliner will feature the simulator in one of their full-sized Freightliner Cascadia Day Cabs. Thanks to ATS’s patented simulator technology, and to IMX – Drive Skills LLC’s software development and integration, Daimler/Freightliner customers will be able to test drive the cab, without ever leaving the showroom.
“Having ample experience and presence in the Hispanic-America transportation sector allows our management and product development team a unique understanding of the Daimler/Freightliner requirements and expectations. We are honored to be working with such a prestigious brand,” commented Enrique Mar, COO of ATS.
Daimler/Freightliner expects that the capabilities offered by ATS’s in-cab simulator will reduce fuel costs, and, ultimately, gain them increased product sales.